I’ve been having side rants off and on for the past few months about standalone GPS devices and their inevitable death due to lack of flexibility and the rise of the mobile device. It makes me sad because for a … Continue reading
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Google Algorithm Update Targeting Over-SEO’d Websites
Tweet Share Google +1The most recent Google algorithm announcement via Matt Cutts at SXSW asks the question if legitimate SEO operations should be concerned for their website’s well-being. Over the last year the main updates have targeted the black to dark grey tactics, … Continue reading
Google Adwords: Enhanced Ad Sitelinks
Tweet Share Google +1A while back I wrote about the various ad-extensions available in Google AdWords. On Valentine’s Day they gave advertisers a present: Enhanced Ad Sitelinks. So what is this? It works by taking the text from ads that are within your entire … Continue reading
YouTube’s TrueView Ads Drive Views, Not Skips
Tweet Share Google +1Google’s latest research study on YouTube’s TrueView ad format shows that “8 out of 10 viewers prefer TrueView to standard in-stream ads.” Why is this? According to the study, most users (about 90 percent) felt that this created a better … Continue reading
What ICANN’s gTLD Expansion Means For Your Brand
Tweet Share Google +1The expansion of the generic top level domains is upon us and the debate as to whether or not one should attempt to acquire or not acquire has intensified. The basic premise behind ICANN’s (Internet Corporation For Assigned Names And … Continue reading
Google Analytics Calculation Controls: Fast Access Begone?
Tweet Share Google +1Google Analytics officially announced yesterday a new feature that has been in public beta for a while now. The new feature is a slider that helps you control the amount of “sampling” that Google Analytics performs on your reports. The … Continue reading
Andrew Beckman Presenting at SES New York
Tweet Share Google +1Catch Location3 CEO Andrew Beckman at SES New York 2012! Andrew will be presenting “Local Myth Busters- Local Optimization Facts Proven or Debunked” on Tuesday, March 20. His fellow presenters include Benu Aggarwal, President of Milestone Internet Marketing and Gregg Stewart, President of … Continue reading
Google Mobile Ad Innovations Leads to Doubled Ad Requests in 2011
Tweet Share Google +1According to a TechCrunch report released February 1st Google’s mobile search ad requests doubled in 2011. Search ad innovations including direct links to download mobile apps, in-store incentives through Ads with Offers and multiple address location extensions played a large … Continue reading
IFA 2012 in sunny Orlando, FL here we come!
Tweet Share Google +1As mentioned earlier this week, Location3 Media and our Local Search Traffic division will be in attendance at IFA for the fifth straight year. We couldn’t be more excited for a few days in gorgeous Orlando during February (especially since we … Continue reading