Yesterday it was reported that Google has started releasing their new Google Places bulk management interface to new and existing users. Google mentions that the purpose of the upgrade is to enhance the management of multiple locations. Example of the … Continue reading
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LSA Webinar: Social, Local and Mobile Convergence
Tweet Share Google +1Thank you to everyone that attended our Social, Local and Mobile Convergence webinar, and thank you also to the Local Search Association for hosting the event! If you missed the webinar, or would simply like a copy of deck, please … Continue reading
Google Releases Postal/Zip Code Targeting
Tweet Share Google +1Franchise systems and multi-unit systems rejoice! Google has released postal code targeting which will allow advertisers to target their campaigns down to the zip code in Google. Why this is amazing for anyone utilizing Google for advertising: • Advertiser’s with … Continue reading
Key Takeaways from IFA 2012
Tweet Share Google +1There are a few really important points I need to share coming out of IFA 2012: Seriously though, IFA continues to be a really important event for us to get face-to-face with both franchise corporate officers and individual franchise owners. … Continue reading
How to Understand & Solve Your Google Places Concerns
Tweet Share Google +1With Google holding approximately 65 percent of the search market share and maps.google.com getting 40,000,000 or more unique visitors each month it is no wonder that having great coverage via your Google Places listing is constantly top of mind for businesses. Since … Continue reading
Foursquare Discounts for Multi-Unit Businesses
Tweet Share Google +1With the slow economic recovery and recent popularity of extreme couponing shows it’s safe to say consumers are willing to go extra lengths to save money. This includes utilizing location based apps such as Foursquare to gain better deals on … Continue reading
IFA 2012 in sunny Orlando, FL here we come!
Tweet Share Google +1As mentioned earlier this week, Location3 Media and our Local Search Traffic division will be in attendance at IFA for the fifth straight year. We couldn’t be more excited for a few days in gorgeous Orlando during February (especially since we … Continue reading
Why Corporate Should Regulate SEO for Franchise Owners
Tweet Share Google +1By now, the term local search engine optimization has entered the vocabulary of most franchise or multi-unit marketing departments. More than 20 percent of all searches are localized, and this number is quickly increasing. This means ensuring that paid and … Continue reading
The Future of Local Marketing: 3 Themes to Plan By
Tweet Share Google +1The Future of Local Marketing can only be shaped by examining the most influential events in 2011. Continue reading