Yes, that’s me as Thor, along with my beautiful wife and children. No, this blog is not a shameful excuse to exploit them. I want to tell you about a Halloween epiphany I had last night. The sun was setting … Continue reading
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Social Media to Watch: Tumblr – Is it Right for Your Business?
Tweet Share Google +1Tumblr is a new blogging platform that has been growing exponentially in the past couple years. I look into the young website and explain its use to marketers and whether or not it is right for your brand. Continue reading
Digital Pioneering
Tweet Share Google +1One of the best things about our industry is also one of our greatest challenges; nothing is set in stone. There are few scientific facts or even time-tested theories. It gives those of us who think big an open canvas, … Continue reading
Sales Person, Business Developer or Chief Problem Solver?
Tweet Share Google +1I’ve been pondering the roll of business development in agencies for some time now. Traditionally the role of business development or sales (either in the agency world or in general) has been to convince someone that they needed a specific … Continue reading
Search on Cinco de Mayo
Tweet Share Google +1In honor of this month’s holiday, we thought we should have a list of some of Cinco de Mayo favorites. 1. Cinco de Mayo is Mexico’s Independence Day – This is the most popular Cinco de Mayo myth. The real … Continue reading
World Health Day and Mr. Internet
Tweet Share Google +1To say that the internet and my physical health have a special relationship would be an understatement. Being that it is World Health Day and I work on the internet all day every day, I thought I’d spend a moment … Continue reading
AdWords Reporting Math
Tweet Share Google +1Do the math for a cost per conversion: Cost: $886.15 Conversions: 35 Excel tells me it’s $25.32 My computer’s calculator says: 25.3185742857143 My Casio calculator returns: 25.318571 Then do the math for a conversion rate for 1001 clicks and 35 … Continue reading
Top 5 Emails You’ll Wish You Hadn’t Sent on Facebook in 2020
Tweet Share Google +1Yesterday’s announcement of Facebook launching its own email addresses and messaging system has generated a mixed response. Some really frequent users were so excited their socks blew right by their sandals, while more cautious users question putting so much of … Continue reading
Facebook TV: The Nonexistent Platform That Could Beat Google and Apple
Tweet Share Google +1Let me start off by saying that Facebook TV doesn’t exist. Yet. Google TV and Apple TV So much hype has occurred around the highly anticipated online TV platforms coming froms Google and Apple. It sounds like Microsoft is primed … Continue reading