Thank you to everyone that attended our Social, Local and Mobile Convergence webinar, and thank you also to the Local Search Association for hosting the event! If you missed the webinar, or would simply like a copy of deck, please … Continue reading
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Google+ Changes: What You Need to Know
Tweet Share Google +1Google has made some significant updates to Google+ in an effort to make the site “simpler” and “more beautiful.” While the updates are mostly cosmetic, there are some functionality changes that brands and users should be aware of. Navigation Instead … Continue reading
Social Content Done Right by Subaru
Tweet Share Google +1Subaru posted a new micro site on Facebook yesterday called “First Car Story: The Greatest Car Story Ever Told.” It’s an interactive site that allows you to create a personalized animated story about your first car. I played with it … Continue reading
What Brands Need to Know about Facebook Timeline
Tweet Share Google +1As a follow up to our blog last week, we wanted to address several of the key features for Facebook Timeline for Brands and Premium Ads announced at the fMC conference on February 29, 2012. Cover Photo Facebook introduced cover … Continue reading
Facebook Announcing Timeline for Brands This Month
Tweet Share Google +1Facebook will be announcing timelines for brand pages during their fMC conference next week. This has been a much anticipated announcement, after the full rollout out timelines for personal pages in December. While nothing has been confirmed as to the … Continue reading
Search Plus Your World: Does Personalized = Better?
Tweet Share Google +1Last week we were hit with the Google’s newest push towards integrating social into search. We initially wrote about how Search Plus Your World may affect online marketing strategies, but in the last week I’ve started to witness some interesting … Continue reading
How Brands Can Use Pinterest
Tweet Share Google +1UPDATED ON 01/26/12 AND 02/24/12. WHAT IS PINTEREST? Pinterest is digital bookmarking website that allows users to create and manage theme-based image collections, and discover collections created by friends and other users. Pinterest popularity has sky rocketed in the past … Continue reading
Social Media Predictions for 2012
Tweet Share Google +1It’s difficult to make predictions in an industry where things change on a daily basis and new sites become popular out of nowhere (raise your hand if you knew the word “Pinterest” six months ago, and don’t lie). But there … Continue reading
Google Social
Tweet Share Google +1Google has introduced a number of new social extensions recently. I wanted to give a quick recap of what those are along with some clarifications. The first one is on the settings tab in the interface. This setting allows you … Continue reading