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Google Plus Pages Are Here

Neil Robertson // November 7, 2011

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After months of anticipation since Google Plus launched and immediately “kicked out the brands,” according to Google’s own Bradley Horowitz, Google Plus Pages are here! Bands, businesses, hotels, restaurants, brands, sports teams, and pretty much everything else are being welcomed … Continue reading →

Digital Marketing, Educational, Industry News, SEO, Social Media Marketing

Fancy New Targeting on Facebook Announced

Nicole // August 11, 2011

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Facebook released some new targeting options Wednesday and we are geeking out! Not because they are ground breaking advances but because they make the make the struggle of advertising on Facebook a little less daunting. Moral of the story is that these updates probably won’t make building ads on Facebook super streamlined and well Google-like, but it is a start and we’re just excited about the list functionality. Continue reading →

Demographic Targeting, Digital Marketing, Media Buying, Social Media Marketing

Social Media to Watch: Tumblr – Is it Right for Your Business?

Adam // August 11, 2011

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Tumblr is a new blogging platform that has been growing exponentially in the past couple years. I look into the young website and explain its use to marketers and whether or not it is right for your brand. Continue reading →

Digital Marketing, General, Rant and Rave, Social Media Marketing, Staff

Are You Really Using Google+ After Receiving Your Invite?

Angie // July 13, 2011

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Google’s social network, Google+, might be one of the fastest growing networks ever, having already reached 10 million users.  I received an invite for Google+ a few days back, but I just got around to setting it up. Actually, I … Continue reading →

Social Media Marketing

Should You Care about Google+?

Angie // June 30, 2011

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Google’s newest and certainly largest foray into social media—Google+—was announced this week, along with some other social-focused news. Some are calling it a Facebook killer, but I have my doubts for several reasons. It’s too early to accurately tell if … Continue reading →

Social Media Management, Social Media Marketing

Happy Social Media Day!

Angie // June 30, 2011

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The social media revolution has taken all of our lives by storm. With this holiday having its first celebration just last year, the industry has already evolved so much. And that’s one of the cool things about social media, it’s … Continue reading →

Social Media Marketing

Google Analytics New Reporting Feature

Samantha Bedford // June 29, 2011

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Today Google Analytics announced a new report functionality showing social interactions with content. This step comes with the introduction of their new +1 button for websites, however it does not stop there. This same syntax can be applied to any … Continue reading →

Educational, Industry News, Social Media Management, Social Media Marketing

How Franchises Can Use Location-based Services

Angie // June 23, 2011

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We’ve recently had a great deal of interest from franchise clients regarding mobile check-in apps—Foursquare and Facebook Places—also known as location-based services (LBS) or local-mobile-social solutions. We’ve been very involved with these services for some time and have been touting … Continue reading →

Local Search Marketing, Mobile Marketing, Social Media Marketing

The 137th Kentucky Derby and Social Media Buzz

Josh // May 9, 2011

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Whether or not you are a fan of horse racing (or mint juleps) it’s hard to ignore the ever-growing popularity of the Kentucky Derby; one of the oldest sports traditions in the United States.  The inaugural Kentucky Derby was run … Continue reading →

General, Social Media Marketing

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