DENVER, CO- Digital marketing agency Location3 Media was named one of the fastest-growing private companies in the Denver area by the Denver Business Journal. They ranked number three on the Flight III list with a 68% three-year revenue growth. The list ranks private companies in five flights, based on gross revenue ranges.

To earn a spot on the list, companies must be private, maintain headquarters in Colorado, and have a physical presence in the Front Range area (Denver, Greeley, Fort Collins, Colorado Springs, and Boulder).  Companies are ranked based on the percentage growth for the last three fiscal years.  The business categories of companies honored come from a large range of industries. Finalists in the Flight III category include Alpine Waste and Recycling, RTL Networks, Inc, AES Group, LT Environmental and more.

“This recognition is a nod toward our willingness to test new service offerings and to the commitment of our employees to make these new offerings a success,” says Alex Porter, president of Location3 Media.

Location3 Media attended the annual awards breakfast on July 15, where Alex and SVP Samantha Bedford took the stage to receive their trophy. The Denver Business Journal will be featuring Location3 Media in their July 16, 2010 edition.

For more information on Location3 Media, please contact Angie Pascale: apascale@location3.com | 720.881.8528 | @angiepascale.

About Location3 Media

Location3 Media is a digital marketing agency with emphases on search marketing, social media and creative services. For over a decade, Location3 Media and its local search marketing division, Local Search Traffic, have been helping clients to increase conversions, drive additional traffic and improve user experience through integrated marketing programs. Location3’s knowledgeable, experienced staff don’t just work for the weekends—they truly geek out on this stuff. They’re passionate about digital marketing and it shows in the innovative strategies they use and the results they get for clients.

And don’t forget to read his first article, “PPC Tips for the Small Business Owner.”

What you’ll learn:

• Practical advice such as how to generate more customer reviews to boost your listing’s position
• How to generate a keyword theme to optimize listing content
• How to protect your listing from malicious hijacking

This free 30 minute webinar is presented by Nathan Evans (@JNathanEvans), client manager, and Erik Whaley (@LocalSearchErik), director of Local Search Traffic.

Date: Wednesday, July 28, 2010
Time: 12:00 – 12:30 p.m.

REGISTER HERE.

About the presenters

Erik Whaley

Director Erik Whaley oversees the growing Local Search Traffic division, working with clients to develop comprehensive local search marketing programs and ensuring the highest performance of their campaigns. Erik was integral in establishing LST in 2007, and has since helped to refine offerings and build a full team of dedicated professionals.

Erik underwent extensive training in Google Analytics at their headquarters, is GAP and ClickTracks Analytics Professional certified. He was recently featured in July’s issue of Entrepreneur magazine in an article on local search. Erik graduated from the University of Colorado with a bachelor’s degree in marketing and another in music production.

Nathan Evans

Nathan recently joined Location3 Media as client manager for Local Search Traffic, where he’s been developing ongoing service initiatives. Nathan has experience in managing interactive accounts, previously handling those for national energy and construction clients. Nathan received his bachelors’ in finance and marketing from the University of Denver. In his free time, Nathan follows and contributes to independent film making.

The entire summit runs from 7:30 a.m. to 6:30 p.m. at the Hyatt Regency Convention Center, and covers everything from new rules of PR and integrated social media marketing to CRM best practices and mobile marketing strategies, and everything in between.

If you’d like to attend the event, use the promotional code L3MD10. It’s good for 20% off both the event and optional post-show workshops on SEM, SEO, social media, creating a measurable marketing plan and mobile marketing. Register for IMS here.

Top of the Heap

Here’s how to be sure your franchise’s website pops into the No. 1 spot in an online search.

Gone are the days when people picked up bulky phone books to find the nearest pizza parlor, dry cleaner or electrician. Now a click on a computer, GPS or smartphone does the trick–a great development for small business owners, if they know how to make their listing pop to the top of a search ranking.

But too many franchisees assume that their franchisor has that covered, when in fact, the task of search engine optimization, or SEO, rests largely with the franchisee. ‘Even franchisors that do handle SEO often don’t do a great job of it,” says Erik Whaley of marketing company Location3 Media in Denver. ‘So we really encourage franchisees to take the matter into their own hands.”

Whaley is the director of Local Search Traffic, a division that specializes in helping franchisees with their search engine listings, for fees starting at $99 a year. His group manages more than 120,000 franchise listings–and found that a shocking 42 percent of them contained errors in basic information such as addresses, hours of operation and even business names.

Read the full article at Entrepreneur.com.

Crested Butte, CO — Location3 expands the services provided to their digital marketing agency clients with the announcement of their back-office partnership with Tru Measure. Tru Measure, a SaaS-based consumer engagement analytics technology, will enable Location3 to expand their tracking and analytics capabilities.

“One hurdle we’ve always had to manage with our clients is implementing call measurement and conversion tracking on their websites,” explains Erik Whaley, director of Local Search Traffic, the division of Location3 Media, which will be using the software. Through the Tru Measure technology, Location3 can implement their conversion pixels, capture and record phone calls, and capture email details without requiring modifications to their clients’ websites. “Tru Measure will enable us to implement the tracking we need to optimize our clients’ campaigns. It takes the burden off our clients’ plates.”

Location3 will integrate the Tru Measure post-click consumer analytics metrics into their existing campaign management platform for Local Search Traffic, using the data as additional feedback elements in their campaign optimization process.

About Tru Measure
Tru Measure (www.trumeasure.com) is a metrics-driven technology services company focused on capturing consumer engagement generated from media and advertising. The TruMeasure core products enable non-obtrusive collection of engagement analytics for all media types, including print, online, and mobile. Tru Measure is headquartered in Crested Butte, CO with offices in New York, Denver and Seattle.

About Location3 Media
Location3 Media (http://www.location3.com) is a digital marketing agency with emphases on paid search marketing, SEO, social media and creative services. For over a decade, Location3 Media and its local search marketing division, Local Search Traffic, have been helping clients to increase conversions, drive additional traffic and improve user experience through integrated marketing programs. Location3’s knowledgeable, experienced staff don’t just work for the weekends-they truly geek out on this stuff. They’re passionate about search, social and creative marketing and it shows in the innovative strategies they use and the results they get for clients.

DENVER, CO – Location3 Media, a Denver-based interactive marketing agency, has been recognized as a Colorado Company to Watch by the Colorado Office of Economic Development and International Trade and Edward Lowe Foundation. Out of more than 420 nominees and 100 finalists, Location3 Media made the Top 50 list.

“The Colorado Companies to Watch awards program is a testament to the growth of Colorado industries and our economy’s gradual rebound,” says Alex Porter, president of Location3 Media. “We’re proud to be included in this list of successful and innovative companies that are helping to grow and build this beautiful state.”

Location3 Media was nominated for the program based on impressive revenue growth figures and an exemplary business model. After passing the rigorous first round of nominations, Location3 was judged on innovation, philanthropic contributions, community involvement, unique company culture and progressive marketing strategies.

All Colorado Companies to Watch were honored at a gala on June 18, 2010 at The Marriott City Center in downtown Denver. Winners were also highlighted in the June edition of ColoradoBIZ magazine and will be featured on 9News  over the coming year.

For more information on Location3 Media, please contact Angie Pascale: apascale@location3.com | 720.881.8528 | @angiepascale.

Check out the full report to learn more about local search ranking factors and local SEO.

Take a bite out of this news.

• Location3 Media received three Bronze AMA Peak Awards in integrated marketing, social media and SEM categories
• Winning campaign was developed pro bono for SOS Outreach, a youth outreach charity
• Awards ceremony took place on June 3 at the Museum of Contemporary Art

Likes you might link. Scratch that. Reverse it.

• Location3 Media website: http://www.location3.com
• SOS Outreach website: http://www.sosoutreach.org
• AMA Peak Awards info: https://www.coloradoama.com/programs-events/peak-awards-gala
• Location3 Media Twitter: http://www.twitter.com/location3

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Denver-based interactive marketing agency wins three bronze prizes for pro bono online marketing campaign

DENVER, CO – Location3 Media, a Denver-based digital marketing agency, received three Bronze Peak Awards from the Colorado chapter of the American Marketing Association. This is the fourth year in a row that Location3 has received Peak Awards. This year, Location3 was recognized for a comprehensive and successful online marketing program developed for the nonprofit organization, SOS Outreach. The three Bronzes were in the categories integrated marketing, social media/viral and search engine marketing.

SOS Outreach is a youth outreach charity that seeks to instill character and self-esteem in underprivileged individuals through outdoor and mentor programs. In June 2009, Location3 launched paid search, web analytics and SEO management campaigns, and began consulting on social media efforts for SOS Outreach. Additionally, Location3 helped the charity take advantage of a Google Grant, which provided $10K per month for use in the AdWords system.

The pro bono campaigns developed for SOS Outreach proved to be a great success. Paid search impressions increased 855.70%, clicks increased 343.40% and campaign cost increased 404.10%, indicating better utilization of monthly Google Grant funds. Additionally, visits to the website increased 116.50%, page views increased 181.48%, volunteer applications increased 206.25%, a total of 1,902 conversions were generated (“conversion” was defined as a monetary donation, volunteer application or website registration) and Twitter audience increased by 549 followers.

“We wanted to help SOS Outreach’s cause in the best way we know how,” says Alex Porter, president of Location3 Media. “Straight donations are great, but we knew we could make a bigger difference by improving their online marketing efforts. We’re pleased to know that we have done our part and we’re truly honored to have the AMA recognize our work.”

The 22nd Annual Peak Awards event was held on Thursday, June 3 at the Museum of Contemporary Art in Denver, CO. The event included a cocktail reception, dinner, awards ceremony and after party on the rooftop of the museum.

For more information on Location3 Media, please contact Angie Pascale: apascale @ location3.com | 720.881.8528 | @angiepascale.

Attend our free 30 minute webinar to find out. In this webinar, you’ll learn about the most powerful social monitoring tools, and how to respond to both the naysayers and the yeasayers. Brian Murphy (@The_Murfinator), director of sales and marketing, will be leading the presentation.

Date: Wednesday, June 9, 2010
Time: 10:00 a.m. MT

REGISTER HERE.

About the presenter:

Brian recently joined Location3 Media as the director of sales and marketing. His progressive approach to business development utilizes an integrated mix of traditional, new and social media sources.

Prior to joining Location3, Brian was director of sales for TruEffect, a Denver-based online advertising software company. While serving this role, he launched a social media consulting firm called Spice, which helps businesses get started in the social media industry by developing custom strategies across relevant social networks.