If there’s one thing Web Analytics Manager Tara Dunn knows, it’s how to get results within a budget. Tara has been with Location3 Media for nearly three years and in that time she’s developed and delivered countless analytics plans for clients with budgets both big and small.
Tara is excited to share her expertise by helping plan and presenting at the Nonprofit Cultivation Center’s Technology Summit on May 7. The Nonprofit Cultivation Center was developed by a number of partners including Boulder County and the Foothills United Way to provide nonprofit agencies with support and training to increase capacity for achieving their missions.
Tara is working with the Center to plan an educational day for nonprofits across Colorado. The topics at the summit will include online marketing, internal data management, social media management and more. Tara will be presenting two sessions on Google Analytics, an introduction and a day-to-day guide for using the platform.
“I wanted to get involved because I think this center is a great way for me to use my skills to help give back to the community. I hope non-profits are able to use web analytics to more effectively understand their online presence after attending my classes on Google Analytics,” Tara said.
The Technology Summit is the only full day event of its kind in Colorado connecting nonprofit staff to professional development with the technology used in everyday work. According to the Center, appropriate technology infrastructure and the confidence in managing that technology has a direct correlation to effectiveness of nonprofit program, administration and management.
Tara has received many certifications for her expertise in analytics; she is Google Analytics Individually Qualified and AdWords Individually Qualified in Search, Display and Reporting.