The Quintessential Modern Marketing Miss

  I am running late to the airport from a morning full of sales calls, just barely making it through security (thank goodness for TSA Pre-check) and have 20 minutes before my flight departs. My stomach […]

5 Ways Local Listings Improved in 2017

  While many dubbed 2017 “the worst year ever” (isn’t that what they say every year?) due to the many natural disasters, devastating violence, heated political climate, the Fyre Festival, and men adopting the romper […]

Bing Releases New Local Listings Reporting Insights

  With almost 8% of the search engine market share worldwide, Bing is a solid runner-up to Google. But because of the wide disparity between first and second place, the search industry often loses track […]

How Local Search Can Make The Register Ring This Holiday Shopping Season

  Online shopping is a massive industry, especially during the holiday season when in-store shopping can be a hassle for consumers. But let’s not forget that e-commerce sales still pale in comparison to in-store purchases. […]

Data Shows Engaging With Customer Reviews Improves Organic Ranking

  It’s no secret that customer reviews on places like Google My Business and Facebook can impact both consumers and businesses in myriad ways, as they ultimately affect key decisions being made every second of […]

2018 Local Search Conferences

  The digital marketing world is constantly evolving, pushing marketers to explore and execute the most innovative and effective tactics and practices. In order to keep up, many marketers seek out digital marketing conferences, where […]

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