Podcast: Digital Marketing Trends in Franchising

  Jack Monson’s Social Geek Radio podcast recently welcomed Location3 CEO Alex Porter for a discussion on digital marketing trends in franchising. Here’s an excerpt of the discussion. — Monson: What’s the biggest problem or maybe […]

What the Franchising World Should Know About Voice Search

  If you watched the Super Bowl last night, you probably noticed the seemingly endless stream of ads for digital assistants and other voice-activated devices. Market research company eMarketer projects usage of these devices to […]

Location3 Named Agency of Record for Self Esteem Brands

  We’re incredibly excited to announce today that Location3 has been selected as the Agency of Record for the global health & fitness pioneer, Self Esteem Brands (Anytime Fitness, Waxing The City, Basecamp Fitness)! As […]

What’s Coming in 2019 for Location-Based Marketing?

  Local Search Association, an association of local marketing experts, has published its annual predictions for the location-based marketing industry. The more than 70 predictions cover an array of topics, including: • Google My Business […]

Franchising USA: Digital Tactics for Higher ROI

  Digital media spending is poised to outpace traditional media spending for the first time in 2019. A study released by eMarketer in October 2018 projects that digital media will account for 55 percent of […]

The Franchisor-Franchisee Relationship in Digital Marketing

  Anyone that’s had a role in a franchise model can tell you the complexity of the franchisor-franchisee relationship. Coordinating a marketing plan can be extremely complicated as franchisors require strict adherence to brand standards […]

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