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Everything Is Local
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From The Blog
Everyone from the president to the intern posts about industry news, emerging trends,
in-depth strategies and occasionally the very finest cat videos.
In certain social situations I find myself answering the same question: “What is it that you do?” A typical response: “I work in digital marketing, on the local team. We deal with online internet advertising. […]
Remember when we said the mobile algorithm was coming? We now have an official date from Google: April 21st. Starting April 21st Google will not just present mobile-friendly labels to users but will use specific […]
Whether we’re developing pay per click ads, pitching a client or writing a blog post, as marketers our main job is effective communication: communication between the client and their target, communication between the client and our […]
To improve the quality of search results for users looking for validated healthcare information, Google has started displaying knowledge graph information for more than 400 medical conditions. The content was compiled and curated by Google […]
One common question that everyone seems to get asked at one time or another is “why do you love your job?” This is a pretty easy question for me to answer, but since it is […]
Originally, I had the intent of titling this ‘Local Marketing: A Love Affair,’ but autocorrect kicked in on a typo. It actually made sense. This slice of the digital marketing world actually is quite like […]